Writing Product Listings That Convert — Quick Check

What’s the key difference between a ‘feature’ and a ‘benefit’ in product copy?

You ask Claude to write a description for a skincare product but don’t provide its ingredient list or certifications. Claude’s draft confidently mentions it’s ‘dermatologist-tested’ and ‘cruelty-free.’ What should you do?

Why does giving Claude a full ‘PRODUCT FACTS’ block before asking for the title, bullets, and description tend to produce a better result than asking for each piece separately with no facts?